Since 2012 campaigns have been run in 74 local authorities across the UK, directly targeting 4.5 million households . The results from these programmes show that MetalMatters messaging leads to significantly higher levels of metal packaging appearing in the recycling waste stream, even when waste arisings fall.

Our funding and supporting partners

Metal Matters is funded by the metal packaging and recycling industry and leading brand owners. It is supported by the Waste & Resources Action Programme and managed by Alupro.

See the full list of partners

Contact us now if you would like to discuss starting your own MetalMatters programme.